About Tomfoolery

Born in Auckland, New Zealand in April of 1994, Tomfoolery (a.k.a. Tomos Roberts) is a London based writer, performance poet and filmmaker. Tom studied English Literature & Drama at the University of Manchester. During his studies, Tom co-founded a feature filmmaking company Odds On Productions, and at age 24, produced his first feature film ‘Hilda’ which became an official selection for the Raindance Film Festival 2019 and won Best Director and Best Lead Actress at the Moscow Film Festival 2020. 

Following the first U.K. lockdown in March of 2020, Tom launched his Probably Tomfoolery social media channels, as a place to distribute the short poetry videos he was creating with his little brother and sister amidst homeschooling, under the pseudonym Tomfoolery. The fourth poem released entitled ‘The Great Realisation’ became a global viral sensation and has now been viewed over 100 million times between Tomfoolery’s platforms and national broadcasts. 

‘The Great Realisation’ has been transcribed into languages from every corner of the globe and in June 2020, Tom announced he would be teaming up with publishers Harper Collins and Egmont to turn the poem into an illustrated picture book, illustrated by Japanese artist Nomoco. Since its release foreign language editions of the book have been published in Japanese, Korean & Croatian. The poem went on to be used as the foundation of Ashley Banjo and Diversity’s Britains Got Talent dance, which won the BAFTA Award for Must-See Moment 2021. The U.K. also honoured the poem in London’s 2020/2021 New Years Eve firework display with an excerpt underscoring the national midnight moment.

In 2021, Tomfoolery published his second  illustrated picture book, ‘The World Awaits’, published by Harper Collins and Farshore, with artwork once again by Nomoco, which tells the story of the infinite potential that resides within us all and allows us to fill the world with positive change. 

In November of 2021, Tomfoolery experienced his biggest stage by far, performing an original poem entitled ‘Alive with Poppies’ in the BBC & RBL Festival of Rememberance. The prestigious event in the Royal Albert Hall, took place before an audience of 5000, including service men and women, the Royal Family and the Prime Minister and was aired live on BBC1 to the nation. The poem tells the story of the last 100 years of using the poppy as the symbol of Rememberance.

Tomfoolery’s mission from the beginning has been to present a message of hope, optimism and socially constructive ideas through his words and he regularly gives virtual Creative Writing sessions in schools both in the U.K. and abroad to encourage children of all ages to feel more confident expressing themselves through poetry.